REACH
Up to 16 million shoppers p.wk
Shelf Barkers
COVERAGE
Up to 377 stores
DURATION
3 weeks
LEAD TIME
5 weeks
Create standout from your competitors on the shelf, to influence the customer’s purchasing decision at this pivotal moment in the customer journey.
Barkers can combine a product’s branding with informative and quality messaging whilst hitting the purchase funnel objective: drive conversion. Branded Barkers provide one of the last opportunities to influence customers at the vital point of purchase, where 76% of all buying decisions are made.
Please note: Maximum of 3 Barkers per bay. Restrictions apply within MFP, Chilled & Frozen Aisles.
Info Barker
LTTT Barker
New / New & Exclusive Barker
ASDA Rewards Barker
Overview
Create standout from your competitors on the shelf, to influence the customer’s purchasing decision at this pivotal moment in the customer journey.
Barkers can combine a product’s branding with informative and quality messaging whilst hitting the purchase funnel objective: drive conversion. Branded Barkers provide one of the last opportunities to influence customers at the vital point of purchase, where 76% of all buying decisions are made.
Please note: Maximum of 3 Barkers per bay. Restrictions apply within MFP, Chilled & Frozen Aisles.
Formats
Info Barker
LTTT Barker
New / New & Exclusive Barker
ASDA Rewards Barker
Objectives
